Archie’s Odd Lot brings life to old items that still deserve love and puts them in the hands of the right people. The business is largely inspired by the business owner’s grandfather.
Brand Strategy
Brand Design
Collateral Design
Services
The logo and illustrations pay homage to the founders grandpa while the colors, typography, and overarching strategy bring a level of quirkiness, rustic-ness, and friendliness to the brand.
Illustrations
